Rolex manufactured this particular watch in 1970 and delivered it in 1971 to a German retailer, who, it is believed, had placed a special order for an exclusive client with enough means and influence to convince the watch brand to stray from its norm. (Though Rolex made plenty of watches in white gold in the 1970s, they were Day-Dates.)
The white gold Ref. 6265 had been in the private ownership of collector John Goldberger, who discovered it eight years ago. Though he always said the Daytona would never be for sale, given its irreplaceable status, he eventually changed his mind.
All proceeds of the Unicorn’s sale will benefit Children Action, a foundation dedicated to helping the lives of youths across the world, resulting in one of the largest charitable contributions ever in the field of watches.